Challenge Group announced the successful launch of its inaugural flights to Nairobi (NBO) on 02DEC24. This milestone marks the company’s first venture into Africa, with twice-weekly flights operating on Mondays and Thursdays. The service utilizes a B767 freighter, offering a capacity of 52 tons and 400 cubic meters of volume. This move highlights Challenge Group’s focus on growth and expanding into new markets. Hot on the heels of its Indian operations launch, the addition of Nairobi demonstrates the company’s commitment to meeting the ever-evolving needs of its global customers. Nairobi, a vital hub for perishable goods, is now linked to Challenge Group’s expertise at Liège Airport where it is a strategic partner for handling perishable cargo. The new connection aligns seamlessly with Liège Airport’s broader goals and reinforces Challenge Group’s role as a key player in global trade.
Breaking into the African market is a significant step forward for Challenge Group, its partners, and clients. With an expanding network and forward-thinking services, the company continues to connect markets and facilitate trade on a global scale.
Or Zak, Chief Commercial Officer at Challenge Group, said: “Our decision to launch flights to Nairobi is driven by our customer-centric approach. With the increasing demand for airfreight solutions out of Africa, we are delighted to offer our clients dependable access to this emerging market. Additionally, by linking Nairobi to our hub in Liège, we are strengthening Liège’s role as a competitive and well-equipped hub for handling and distributing perishable cargo.”
