Stargo, based in Israel, is remodeling the landscape of data optimization with its novel platform, Stardox. The company is dedicated to transforming unstructured and semi-structured data – such as information sourced directly from email inboxes – into structured, actionable insights, catering to a wide range of use cases in procurement, sales, operations, finance, compliance, and beyond. CargoForwarder Global met CEO, Joel Sellam and board member, Daniel Clayman during their joint business trip to Hamburg.

Mastering Data Optimization with Stardox
Stargo’s Stardox solution is specifically designed to tackle the complexities of data management, CEO Sellam explains. By emphasizing pricing automation, data security, and seamless integrations, Stardox has enabled the data manager to achieve an impressive 70% year-on-year growth, solidifying its place among the leading providers of data-driven business solutions.
AI-Powered Pricing: Redefining Business Strategies
At the heart of Stardox is an AI-driven pricing model that streamlines how businesses approach pricing strategies. Leveraging large language models (LLMs), Stargo automates the procurement, pricing and booking process, significantly reducing manual workloads and enhancing speed in client responses. Board member, Daniel Clayman articulates this vision: “Our solution is designed to enhance efficiency by automating intricate processes, giving clients quicker access to pricing proposals.” This approach has resulted in a notable 30% conversion rate for booking offers, showcasing the platform’s effectiveness in improving operational outcomes, illustrates the executive.
He adds to this that the ability of Stardox to process diverse data formats ensures that businesses from various sectors can fully harness its capabilities, driving substantial productivity gains.
Robust Data Security: Safeguarding Business Integrity
In an era where data security is paramount, Stargo prioritizes the protection and integrity of its clients’ information, assures management. This is achieved through a robust cloud storage solution that features nine layers of security. CEO Joel Sellam illustrates: “We’ve designed our cloud storage with rigorous protection measures to secure customer data. Our systems not only ensure safety but also possess exceptional AI computing power.”
According to Sellam, Stargo’s integrations with leading platforms like Cargowise and Web Cargo, facilitate smooth operational workflows, demonstrating the platform’s adaptability across various industries. Looking ahead, the company is exploring API integrations and plans to incorporate voice analysis capabilities, further innovating how data can be utilized within booking and pricing frameworks, he forecasts.
A Vision Beyond Freight Logistics & Supply chain
While Stargo has made significant strides in the freight industry, its expansion ambitions are vast. Currently, diversifying into industries such as FinTech and Insurtech, Stargo aims to broaden its customer base and influence. With a strong track record of 30% conversion rates in air freight bookings, the company is confident in its ability to address the pressing need for modernization in logistical systems.
Joel Sellam notes: “We’re focusing on the entire freight industry, given the industry’s urgent need for innovative solutions.” While customers from the air freight industry dominate, Stargo is also increasingly involved in the ocean freight sector. “Our technology is poised to bridge critical gaps in maritime transport, enhancing efficiency through intelligent data processing,” states the executive.
With USD 40 million raised in investments over the past six years, Stargo management feels well-equipped to scale the company’s operations and continuously develop its platform to meet diverse industry demands.
Join the Journey: Pushing Data to New Heights
Currently, the company concentrates on refining its technology and expanding its services to capture a seat in the first row when it comes to data optimization and AI innovation across multiple industrial sectors.
Focused on rapid expansion into Western Europe and North America, the company plans to establish a new office in Frankfurt this April, followed by a subsequent location in Delaware, USA. “Our future looks bright as we continue to innovate and enhance our offerings,” CEO Selam summarizes Stargo’s outlook.