Sabir Ebrahim was appointed Head of Cargo Operations at WestJet Cargo on 01JUN25. 100 days in and his mission to ensure optimum efficiency and operational excellence is well on its way. “It’s not just about efficiency; it’s about translating commercial needs into operational excellence while upholding the highest standards of safety and security, and ensuring continued successful partnerships with our service providers,” he explains his new responsibilities in a recent press release, which describes him as collaborative, driven and people focused. His function covers cargo operations, safety, and security compliance. Together with colleagues and service partners, he and his team work on efficiency improvements along the operational process.
Julius Mooney, WestJet Cargo’s Director – Cargo Commercial, underlined: “Sabir’s extensive cargo experience in pricing and operations, and his passion for detail and numbers are a perfect blend for WestJet Cargo to achieve maximum efficiency. He combines the operational and commercial aspects of running a cargo airline and sees the entire picture. His fresh perspectives on the finer details of our safety, security, ramp and warehouse operations are already directly shaping our next steps as we work to optimize processes to meet our commercial goals.”
Sabir Ebrahim outlined: “My primary goal for the first few months was to truly immerse myself in the operational rhythm, connect with internal stakeholders and engage closely with our service partners who are crucial to WestJet Cargo’s success. I spent time listening to understand their challenges and successes. It has been an incredible journey so far, and I am particularly thankful to my highly knowledgeable team for the seamless transition into my new role. By building strong internal and external relationships and gaining deep insight into our current processes and partnerships, we can identify opportunities where we can work together to enhance operational efficiency and uphold our commitment to excellence. The foundation is already laid: the strength and professionalism of our team is our greatest asset. Their commitment is exceptional.”
